Manage promotions and export metadata
Promotion management in PROVYS benefits from the advantage of an integrated system and content centric approach. It allows the optimal utilization and promotion of content on both linear and non-linear including the cross-channel/platform promoting. To simplify all the promotion processes, you can use wide variety of standard templates where defined promotion versions and tasks related to promotion production are specified. Part of the programme metadata are trailers which can be created for both films and series as a special type of promotion campaign. When a title is scheduled into a non-linear plan, the trailer is automatically scheduled along with it. For efficient re-using of promotion materials across both linear channels and non-linear platforms, you can use our clean promotion campaign concept. This approach supports automatically registering and scheduling the promotions which are made without permanent graphics and branding.
Promotions planning in a cross-platform environment
Inform your target audience about your content by using our promotion management tools which integrate linear and non-linear promotions. The combination of a centralized programme library, a wide variety of standard templates and promotion task workflows shorten and streamline the promo production process.
Register trailers as a part of programme metadata in order to allow trailer publishing along with the content. It´s convenient and saves time.
Clean promotions concept
If your promoting strategy is to not use promotions only once, you can use our concept of clean promotions. Clean promo campaigns are not connected with any transmission or publishing date and can be re-used as many times as you need. Branding for a particular date is done by the automation system.